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Portrait of Texas Cowboy Clarence Hailey Long, 1949
Details
LEONARD McCOMBE
Portrait of Texas Cowboy Clarence Hailey Long, 1949
gelatin silver print
annotated in pencil, photographer's credit stamp (verso)
13 5/8 x 10in. (34.7 x 25.6cm.)
Portrait of Texas Cowboy Clarence Hailey Long, 1949
gelatin silver print
annotated in pencil, photographer's credit stamp (verso)
13 5/8 x 10in. (34.7 x 25.6cm.)
Literature
'Texas Cowboy', Life, 12 September 1949, cover and extended picture story.
Further Details
This Life magazine reportage became the inspiration to advertising agent Leo Burnett for his 'Marlboro Man' campaign, launched in 1954. The eventual advertising images have earned a significant place in the histories of art, photography and western culture through their appropriation and dramatic re-contextualisation by artist Richard Prince.
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