H. Moser & Cie. A lot of two very rare watches sold to benefit the Foundation for Swiss Watchmaking Culture
This lot is offered without reserve. On lots mark… Read more H. MOSER & CIE. The prototype Alp watch and unique Mad watch
H. Moser & Cie. A lot of two very rare watches sold to benefit the Foundation for Swiss Watchmaking Culture

Details
H. Moser & Cie. A lot of two very rare watches sold to benefit the Foundation for Swiss Watchmaking Culture
The Swiss Alp Watch
Signed H. Moser & Cie., the Swiss Alp Watch Original Prototype in Brass and rhodium plated, ref. 5324-0200
Movement: in-house mechanical calibre HMC 324, 27 jewels
Dial: fumé with sunburst pattern, applied baton numerals
Case: sapphire glazed display
Signed: case, dial and movement
Dimensions: 32 mm. width, 36 mm. length
With: Certificate, 2 years warrantee, presentation box

As the challenge of the smartwatch arose, rather than create a model with an electronic heart trying to look like a mechanical watch, H. Moser & Cie. has chosen to do the opposite: the Swiss Alp Watch is inspired by the modern design of smartwatches, but is entirely mechanical. With its 100% Swiss Made manufacture movement and a minimum power reserve of 100 hours, the Swiss Alp Watch is designed to last and is well equipped for the next generation. With its iconic fumé dial, a classic signature dial for H. Moser & Cie., it is timeless. Its tapered lugs give it a vintage look, and the kudu leather strap with a leather lining in Moser green, lend the watch a modern edge that also stands testament to the company's attention to detail. Driven by the hand-wound HMC324 calibre, the Swiss Alp Watch is a marvel of ingenuity and watchmaking technology at its best.


The Swiss Mad Watch
Signed H. Moser & Cie., Unique piece made of Cheese integrated with itr2 © composite material, ref. 8327-1400
Movement: in-house mechanical calibre HMC 327, 29 jewels
Dial: red fumé with sunburst pattern, applied baton numerals
Case: sapphire glazed display
Signed: case, dial and movement
Dimensions: 42 mm. diam.
With: Certificate, 2 years warrantee, presentation box

Created in Switzerland, by Swiss watchmakers and using Swiss materials: the Swiss Mad Watch has symbolic value, tackling Swiss Made debate head on to reveal the truth behind this label. With this unique watch, H. Moser & Cie. demonstrates the importance and urgency of returning Swiss Made to its former heights. Echoing the complexe change to the Swiss Made legislation, H. Moser & Cie.'s satirical comment on the issue highlights an alternative resource, 100% natural and entirely Swiss, one of the most precious Swiss resources that exists: cows. The case of the Swiss Mad Watch is created from real Swiss cheese as a base material, a Vacherin Mont d’Or médaille d’or, added to an innovative composite material, itr2©, then machined and polished with the H. Moser signature finishes. For the strap, Swiss cowhide was the obvious choice. The watch is finished with a red fumé dial and doubled indices at 12, 3, 6 and 9 o'clock, subtly reminiscent of the Swiss flag. As a result this watch like no other before is stunning, irreverent, astonishing and completely Swiss!
The Swiss Mad Watch was unveiled by the manufacture at SIHH 2016 and 2017 respectively.
Special Notice
This lot is offered without reserve. On lots marked with an + in the catalogue, VAT will be charged at 8% on both the premium as well as the hammer price.

Lot Essay

This spring Christie’s is proud to join forces with H. Moser & Cie. to support the Swiss watchmaking industry by selling in one same lot, two exclusive H. Moser & Cie. timepieces: The first prototype of the Swiss Alp Watch and the unique Swiss Mad Watch. The Proceeds from the sale will be entirely donated to the Fondation pour la Culture Horlogère Suisse headed up by Georges-Henri Meylan, Chairman of the Board of MELB Holding. The foundation relies on a vast international charity network which already carries out numerous local projects representing these values.

No estiamte can be provided as these watches are priceless thanks to their noble cause.

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